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Deneen Edwards - Personal Finance Coach, Counselor, and Educator


Accredited Financial Counselor®


Association Memberships

Association for Financial Counseling and Planning Education (AFCPE)

American Association of Daily Money Managers (AADMM)

Workfolio: Pics & Videos (click 2 view)

About Me


To know your purpose is one thing, but to actually have the courage to pursue your purpose is powerful. My purpose is to help you take control of your finances, so you can avoid debt traps, prepare and weather financial storms, and create a solid foundation. I consider myself a soldier against the constant barrage of advertisements that want every penny you have in our pockets. I will work with you, stand with you, and encourage you while we counterattack and put you on the path of prosperity.


My job is to stay abreast of personal financial information, so that I can offer the most effective and efficient advice to you. I take my job seriously by keeping my skills up-to-date through education, researching best practices, and attending webinars and conferences.

I am an Accredited Financial Counselor (AFC), a member of the Association of Financial Counseling, Planning, & Education (AFCPE), and I also hold certificates in Training and Designing Learning from the Association for Talent Development (ATD).

Solution Driven

I recognize that no two people or situations are the same. What works for one person may not work for another. I work to find the right solution for you. Listening and understanding is key to building a relationship. I have a wide variety of tools and strategies in my arsenal to find the right solution for you.


I am here for you. I already see you debt-free and prosperous and I’ll stand by your side and encourage you until you can see it. I am focused on your future. You will be in a non-judgmental and completely confidential zone when you work with me.

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Finances touch all areas of our lives. I take a holistic and motivating approach to coach clients on aligning their steps to their financial goals. If you’re ready to start walking towards “the best financial you,” work with me. I offer a variety of packages to suit your needs.


I conduct training for teens through adults using your material or mine. I am very interactive with audiences and trained to spur conversation. I also possess the knowledge to answer questions.

Material Development

I create content for financial newsletters, articles, blogs, presentations, and videos.


I speak on financial topics of spending wisely, saving, credit, and debt management issues.

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  • The parents and myself thoroughly enjoyed the speaker, Miss Edwards. She was very engaging and informative.

    – E.Turner, Family Advocate, Head Start Program

  • I thoroughly enjoyed my time working with Mrs. Edwards, and came to know her as a true asset to the team. She is very hard-working, dependable and honest. She has gone above and beyond to help impact the children in the community in a positive direction. Her background in credit and consumer finances was a huge advantage to the program and helped build a good foundation around finances with our youth. Mrs. Edwards is an absolute joy to work with and a true team player.

    – G. Ohaegbulam, Branch Manager Wells Fargo Bank

  • Ms. Edwards’ knowledge base and professionalism is outstanding. She is an asset to our organization. Ms. Edwards provides a much needed service to our community.

    – M. Bonilla, United Way Manager, Community Impact-Income

  • Deneen has strong and professional business acumen and it is expressed in her actions and commitment to high quality in all that she undertakes.

    – T. Grace, GE Senior Training Manager

  • Deneen consistently demonstrates a professional attitude and work ethic.

    – M. Reeves, Harris Corp. Software Engineer